For some years, from the partnership with the artist and designer from Turin Paolo Gillone, aka Jins, gave rise to the project “Quality is a job in Biella”, which illustrates in a creative manner the productive process and the collections by Lanificio Zignone.
The main protagonists of this project are the sheep, represented in an ironic manner and in the artist’s characteristic trait.
The four-legged characters, have been exhibited in promotional panels at the Milano Unica trade fair; in cartoons and videos depicting the various collections; in a Mini Book printed directly on fabric illustration the various lines:
on t-shirts and bags; on the Zignone fabric hang-tags to be applied on finished suits.The sheep icons have depicted on buttons created by the prestigious producer F.lli Bonfanti for the ‘buttons war’.
The choice of Jin’s style and the idea of proposing different gadgets, creates curiosity and this is a clear indication of our attention towards our clients, for whom we create unique, personalised objects every season.